Job Description: We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Aniesispharma. As a Digital Marketing Manager, you will be responsible for developing and implementing digital marketing strategies to promote our brand and products. This is a freelance position based in California, United States. Key Responsibilities: - Develop and execute digital marketing campaigns across various channels, including social media, email, and search engine marketing - Conduct market research and analyze consumer trends to identify target audiences and optimize campaign performance - Collaborate with cross-functional teams to create and manage digital content, including graphics, videos, and written content - Monitor and analyze website traffic and engagement metrics to identify areas for improvement and make recommendations for optimization - Manage and optimize paid advertising campaigns on platforms such as Google AdWords and Facebook Ads - Utilize SEO techniques to improve search engine rankings and increase website traffic - Stay up-to-date with industry trends and best practices to continuously improve our digital marketing efforts - Measure and report on the performance of all digital marketing campaigns and make data-driven decisions to drive business growth - Manage relationships with external agencies and vendors to ensure high-quality deliverables and timely execution of campaigns - Develop and manage the digital marketing budget to maximize ROI and achieve business objectives Qualifications: - Bachelor's degree in Marketing, Communications, or a related field - Minimum of 3-5 years of experience in digital marketing, preferably in the pharmaceutical or healthcare industry - Proven track record of developing and executing successful digital marketing campaigns - In-depth knowledge of digital marketing channels, including social media, email, SEO, and SEM - Experience with Google Analytics and other digital marketing tools - Strong analytical skills and ability to interpret data to make informed decisions - Excellent communication and project management skills - Ability to work independently and collaboratively in a fast-paced environment - Passion for the pharmaceutical industry and a strong understanding of healthcare regulations and compliance If you are a results-driven digital marketer with a passion for the pharmaceutical industry, we would love to hear from you. Join our team at Aniesispharma and help us drive our brand and products to success in the digital space.
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